Why a love of ‘chaos’ helps one CMO turned CEO stay ahead of the curve
Ottokar Rosenberger has always put smaller firms with bigger challenges first as he plotted his route to the C-suite. Now a CEO, he believes most marketers are well-placed for the demands of the boardroom.
Ottokar Rosenberger moved from his native Austria to the UK for two things: marketing and love. Which is more important? We’ll let you decide.
What we do know is that Rosenberger has crafted a career that has spanned multiple countries, categories and roles, all with the spirit of entrepreneurship that matters dearly to him. He started his career on the Procter & Gamble internship course where he learned the basics of marketing and worked on many product launches, including Prestige in the US, something he left Olay to work on. If there is a theme to his career, then, that is it: experience over everything else.
