Half of marketing teams faced tighter budgets last year, survey reveals 

Times are hard, budgets are tight and marketers are having to do more with less. Sounds familiar?  

Almost half of marketers (47.7%) have experienced their team budgets being squeezed in the last 12 months, according to Marketing Week’s 2024 Career and Salary Survey. 

Contrary to the perception that smaller businesses would be more vulnerable to the difficult financial situation, it is marketing teams at larger businesses who are experiencing the pinch most.