Is marketers’ job tenure hurting the effectiveness of brand building?

Speak to any marketer for long enough and they will tell you that building brands takes time. They are right, of course, but it begs a simple follow-up question: why do so many leave their role before the job is done?

Marketing Week’s Career & Salary Survey revealed earlier this week that two-thirds of marketers (66.3%) have only been in their current role for a maximum of three years. Just 15.9% have been in their current role for more than seven years.