‘It’s chaos’: How the recruitment process for marketing roles is evolving
As brands are reportedly demanding an increasing number of interview stages, marketers say they’re being asked to do more than ever to get a foot in the door.
By Molly Innes
It’s no mean feat getting a marketing job in today’s market. Recruitment budgets are stretched, available talent is abundant and internal recruiters are often the first to go amid job cuts. This, compounded by the fact brands’ hiring intentions are low, and hundreds of people are applying for the same job, is causing big problems.
Further exacerbating the problem for many marketers on the hunt for a new role, is the fact recruitment processes are seemingly getting longer, while communication is worsening. Other questions are arising around ghosting, extensive presentation tasks and work ahead of interviews, pre-screening and even extensive psychometric testing.
Marketers have started calling out bad practice from brands when it comes to hiring, as Marketing Week will explore in an upcoming article. But firstly, why are processes becoming more convoluted?
