Tesco claims it is winning share from Waitrose and M&S
Niamh CarrollTesco says it has made share gains from more premium retailers for nine consecutive quarters as consumers choose the supermarket for more “treat occasions”.
Consumer & Market Trends
Value of world’s biggest brands drops by 20%
Molly InnesApple continues its reign as the world’s most valuable brand, according to Kantar’s BrandZ global top 100, but Amazon falls back to fourth.
Trust in supermarkets falls to nine-year low as consumers feel ‘ripped off’
Niamh CarrollSupermarkets have faced allegations of “profiteering” and failing to pass on price decreases to consumers amid the cost of living crisis, despite major investments into price and discounts from many of the big players.
Eco claims, silos, customer experience: 5 interesting stats to start your week
Niamh CarrollWe arm you with all the numbers you need to tackle the week ahead.
Heinz Beanz consideration drops following price increases
Rachel LawlerHeinz Beanz’s consideration and value scores have fallen as consumers switch to own-brand goods, YouGov BrandIndex data shows.
Generative AI, digital skills, ageism: 5 interesting stats to start your week
Marketing Week ReportersWe arm you with all the numbers you need to tackle the week ahead.
Better content creation and management: Three best practices to boost your team
Marketing Week PartnerNavigating the latest trends in digital content can feel complex and challenging, here we take a look at a snapshot of some of the latest trends and best practices to help marketers stay ahead of the curve.
Marketing salaries, media trust, budgets: 5 interesting stats to start your week
Rachel LawlerWe arm you with all the numbers you need to tackle the week ahead.
Inflation is falling but do marketers have cause for optimism?
Rachel LawlerInflation in the UK fell to 8.7% in April, but this is unlikely to translate to confident consumers or companies just yet.
Is the M&S brand back?
Rachel LawlerM&S surpassed expectations to post stronger than expected FY23 results. It’s an impressive turnaround from two years ago for the retailer which has stuck to its values even in difficult times.
Consumer confidence is ‘climbing out of the abyss’
Molly InnesConsumer confidence has grown for the fourth month running, however the overall picture is still bleak.
FMCG demand, B2B spend, emails: 5 interesting stats to start your week
Marketing Week ReportersWe arm you with all the numbers you need to tackle the week ahead.
‘Tantalising’ signs of optimism as consumer confidence improves
Niamh CarrollWith confidence measures still firmly in the negative, the UK is still a “long way” from emerging from its current state of economic gloom.
Discounts and sales promotions spearhead growth in budgets
Matthew ValentineMarketing spend on discounts and loyalty rewards at its highest level for two decades as the cost of living crisis bites into consumer spending.
Omnichannel strategies, advertising exports, contingency plans: 5 interesting stats to start your week
Marketing Week ReportersWe arm you with all the numbers you need to tackle the week ahead.